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Different ways libraries are using social media

In looking at social media and libraries I found most libraries are using Facebook & Twitter, some of the bigger ones are using Pinterest & Instagram too. The library at the University of Melbourne has a strong Twitter account with many tweets during each day till 5pm when the tweeter signs off for the day. The tweets are about info form the libraries collection, exam help, new additions to the collection. The State Library on their Twitter feed and Facebook also do the same but what I liked was all the articles posted re what really goes on behind the scenes at the state library;
http://blogs.slv.vic.gov.au/our-stories/the-slv-paper-run/
As the State Library also hold an enormous archival collection, displaying them worldwide via social media is fantastic, on all their social media account they are actively doing this.

Libraries loving social media;

Frankston Library @frankstonlib
Moonee Valley Libraries on Pinterest
Library at the dock on Facebook

Copyright implications in Social Media

We are all sharing content on social media, photos, articles, even personal posts. Are there copyright implications? Each media platform has its own set of rules re copyright. Twitter doesn't allow the use of image sharing but people do it. How do we retain ownership of our photos? Images will always be bound by copyright. Having content shared and distributed through an array of networks like Facebook, Pinterest, Instagram and Twitter can be very beneficial but even these networks are bound by copyright.

checkout these articles;
http://www.socialmediatoday.com/content/understanding-image-copyright
http://www.unimelb.edu.au/copyright/information/guides/socialmedialibrarystaff.pdf

Instagram and Libraries

Instagram is a photo sharing app that can only be accessed by a mobile device. So, how is this good for libraries? Everyone loves an image, and with over one and half million Instagram users in Australia alone it can provide a visually pleasing way to share information to many people, fast and informative.

The New York public library uses Instagram to let clients know of current and upcoming event. At the top of their page is a link to their website, so if you see a photo and want to know more information you just have to click on the link. They also have a shop in the library and they can advertise all their products on Instagram.
their Instagram address is @nypl

Closer to home, the Yarra Plenty Library have lots of photos on their page showing clients in the library, in action, reading! Great promotion for people to get down to their local library.
check them out on Instagram @yprlibrary